RINGCENTRAL EMAIL CAMPAIGNS

OVERVIEW

ROLE

As a channel owner of both email and in-app at RingCentral, I started working on growing the email channel for the freemium product first.

I worked on testing and optimizing on the welcome email series and also created a number of reactivation email campaigns. I became versed on multiple CRM platforms including: Intercom, SES, and Marketo.

Below you will find a few examples of RingCentral's welcome onboarding email campaigns created on Intercom which we later migrated over to Marketo.

  • Copy Writing

  • Template Development

  • Segmentation

  • Campaign Management

  • QA Testing

  • Campaign Deployment 

  • Performance Analytics

  • GDPR specialist for Glip Freemium 
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Selected Works

RingCentral | EmailProject type

RingCentral | In-AppProject type

Kabam | Marvel Contest of ChampionsLifecycle Campaigns

Kabam | Star Wars UprisingLifecycle Campaigns

Kabam | The Hobbit: Kingdoms of Middle-earthLifecycle Campaigns

Kabam | Fast & Furious LegacyLifecycle Campaigns

© 2022 JENNIFER TIFFANY LEE. ALL RIGHTS RESERVED.

MARVEL CONTEST OF CHAMPIONS IS A SOFTWARE PRODUCED BY

KABAM GAMES, INC.,  A NETMARBLE COMPANY AND THEIR LOGO IS USED WITH PERMISSION.

RINGCENTRAL IS A SOFTWARE PRODUCED BY RINGCENTRAL, INC AND THEIR LOGO IS USED WITH PERMISSION.